By the Numbers - October 2010: Trick or Treat Edition [UPDATE]

Filed under: By the NumbersGrand Cherokee lifts Jeep, Toyota falls hard

After a couple days of delay, sales numbers for the month of October are finally in, and most automotive brands earned a treat instead of a trick.

The majority of brands for sale in the U.S. achieved an increase in sales versus the same month last year, and of those, the majority posted a double-digit gain in sales. Jeep pulled off a triple-digit sales gain, seeing volume rise an incredible 111 percent thanks to the new Grand Cherokee, sales of which rose from a scant 3,256 units last October to an impressive 12,721 this October.

The biggest surprise is Toyota joining the cellar dwellers with a 6.2-percent drop in sales. Despite an 8-percent rise in sales, Lexus and its relatively low sales volume couldn't save the company as Toyota as a whole fell 4.4 percent.





Brand/Company
Vol. %
Oct-10
Oct-09
DSR%*
Oct-10
Oct-09


Jeep
110.96
28,480
13,500
118.78
1,055
482


Porsche
61.21
2,647
1,642
67.18
98
59


Jaguar
46.83
1,295
882
52.26
48
32


Saab
44.44
741
513
49.79
27
18


Buick
38.84
12,569
9,053
43.98
466
323


Kia
38.72
31,199
22,490
43.86
1,156
803


Hyundai
37.58
42,656
31,005
42.67
1,580
1,107


Land Rover
36.94
2,958
2,160
42.02
110
77


Ram
36.81
18,090
13,223
41.87
670
472


Mitsubishi
32.17
5,111
3,867
37.06
189
138


GMC
30.34
33,136
25,423
35.17
1,227
908


Chrysler
29.12
16,547
12,815
33.90
613
458


Subaru
25.05
22,720
18,169
29.68
841
649


Infiniti
22.93
7,930
6,451
27.48
294
230


Ford
20.62
143,624
119,072
25.09
5,319
4,253


Mazda
19.54
18,013
15,068
23.97
667
538


Volkswagen
17.88
20,084
17,037
22.25
744
608


BMW
17.20
19,272
16,443
21.55
714
587


Suzuki
17.08
2,043
1,745
21.41
76
62


Honda
15.91
87,800
75,751
20.20
3,252
2,705


Cadillac
15.44
13,393
11,602
19.71
496
414


Nissan
15.24
61,843
53,664
19.51
2,290
1,917


Acura
12.92
11,011
9,751
17.10
408
348


Mercury
12.00
7,477
6,676
16.15
277
238


Audi
10.46
8,128
7,358
14.56
301
263


Lexus
8.15
21,091
19,502
12.15
781
697


Chevrolet
6.75
124,294
116,436
10.70
4,603
4,158


Mercedes-Benz
4.85
19,076
18,193
8.74
707
650


Dodge
2.87
27,020
26,265
6.68
1,001
938


Lincoln
1.47
6,834
6,735
5.23
253
241


Mini
-5.41
3,950
4,176
-1.91
146
149


Toyota
-6.24
124,383
132,663
-2.77
4,607
4,738


Volvo
-9.94
3,996
4,437
-6.60
148
158


(Hummer)
-21.17
242
307
-18.25
9
11


Smart
-44.48
367
661
-42.42
14
24


(Saturn)
-98.84
42
3,623
-98.80
2
129


(Pontiac)
-99.22
83
10,646
-99.19
3
380


TOTAL
10.39
950,145
841,600







COMPANIES


Jaguar Land Rover NA
39.81
4,253
3,042
44.99
158
109


Chrysler Group
36.98
90,137
65,803
42.05
3,338
2,350


Ford Motor Company
19.21
157,935
132,483
23.63
5,849
4,732


Nissan North America
16.07
69,773
60,115
20.36
2,584
2,147


American Honda
15.57
98,811
85,502
19.85
3,660
3,054


GM (Core)
12.85
183,392
162,514
17.03
6,792
5,804


BMW Group
12.62
23,222
20,619
16.80
860
736


GM
3.47
183,759
177,603
7.30
6,806
6,343


Toyota Mo Co
-4.40
145,474
152,165
-0.86
5,388
5,434





*Brands and companies are displayed in descending order according to their percentage change in volume sales. There were 27 selling days in October 2010 versus 28 selling days in October 2009, so the change in monthly sales volume will be different than the change average daily sales rate (DSR) for each brand/company.

UPDATE: Saab numbers corrected.By the Numbers - October 2010: Trick or Treat Edition [UPDATE] originally appeared on Autoblog on Wed, 03 Nov 2010 17:58:00 EST. Please see our terms for use of feeds.Permalink | Email this | Comments



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