Tuesday, March 8, 2011

jazarah! Volkswagen Fox and the Twitter Zoom

Brief: Volkswagen decided to sponsor the Planeta Terra Festival (big music fest in SAo Paulo) as it was a great opportunity to bring their trendy car, the Fox, closer to cityas youth. Then came our challenge: spread the Fox message beyond the event walls, reaching every youngster in SAo Paulo. Solution:...

Source: http://www.roadst3r.com/stories/jazarah-volkswagen-fox-twitter-zoom/

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