Wednesday, November 10, 2010

New Lamborghini Web Store Provides Most Affordable Access to Brand

Storied Italian sports car maker Ferrari reportedly makes far more profit each year selling merchandise with its logo on it than it does selling cars. Perennial competitor Lamborghini must have gotten tired of the prancing horse stable raking in all those bucks on sweatshirts, and has launched its own online store for the fighting bull brand just in time for holiday shopping. If you've always wanted a Lamborghini, and might settle for a Lambo pencil case, point your browser to www.lamborghinistore.com.
The sentiment may have been altered in translation, but Lamborghini claims the new site is designed to give shoppers a glimpse into a "glamorous and exclusive world." Merchandise includes everything from a (U.S. equivalent) $17 Lamborghini Gallardo LP570 poster to a commemorative Lamborghini piston priced at $668. There's lots of product with Lambo marketing partner Versace on display, and plenty of key rings and mugs if you're looking for a gift any car enthusiast might appreciate.
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